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Promotions East is Back!

June 28, 2021 11:59 AM | Donna-Jean Plante

The Specialty Advertising Association of Greater New York (SAAGNY) is pleased to announce Promotions East is back! This premier East Coast experience will be held October 16–19, 2022 at Harrah’s Resort Atlantic City. Stay tuned for some virtual sneak peaks coming Fall 2021 as well as at our three Fall Shows.

Rachel Levin, CAS, SAAGNY President, noted, “As the world opens back up, people are interacting with each other differently, not only in the events industry but within society as a whole. As a result, in-person events are reemerging in new ways and we’re pleased to incorporate this shift into Promotions East 2022. The experience will be like no other! We have a solid committee, a dedicated board, an incredible executive director, and multiple partners that are integral to putting our vision to paper.”

The stage is set in 2022 for several days of a redesigned, reimagined, and renewed show. SAAGNY is looking forward to providing what industry attendees and exhibitors have come to expect– exceptional education, networking, and ideas for business growth. SAAGNY is planning an experiential component to increase value for ALL attendees. 

Promotions East Committee Chair and SAAGNY Vice President, Michael Reisbaum, commented, “In 2022, the Promo Industry deserves an event unlike anything we’ve ever seen, and SAAGNY and the Promotions East Committee are dedicated to providing just that. A completely refurbished and updated event locale, new social and networking opportunities, innovative and creative ways to access exhibitors and attendees, and dynamic and productive education will be the hallmarks of Promotions East 2022.”

 “Back to normal is boring!” noted Promotions East Committee Member Charity Gibson, Peerless. “We're changing things up and while it's a little scary, it's necessary and worthwhile. The venue, the education, the events – all world class. It's been an honor to be on the planning committee for this event. There is no doubt that Promotions East 2022 is going to be a total game-changer.”

Another Committee Member, Meg Erber, S & S Activewear, stated, “We have been working behind the scenes to orchestrate a renovated show and a modernized EXPERIENCE. We are taking this show to a new, inclusive venue with engaging experiences that say, ‘We are back and we are intentional!’”

Industry veteran Joel Shaffer, MAS, commented, “As a veteran of 50 years of SAAGNY shows, from the Catskills to Atlantic City, the future of SAAGNY's Promotions East holds great promise. I look forward to the fusion of the social atmosphere we had at the Concord with the mega professional shows SAAGNY built in AC over the past 20 years. The new Promotions East will blend the current world of technology with old-world relationship building on the show floor and in the after-hours social events.  SAAGNY will once again produce the greatest show on the East Coast.”

Finally, Eric Levin, alphabroder/Prime, remarked, “I have spoken to many suppliers and distributors who are so eager for this event. The timing couldn’t be better to see what’s new as we go into the holiday gift season.”

SAAGNY recently held a logo contest and asked the Promo Community to submit logos for Promotions East. With more than 50 creative submissions, it was a challenging task for the Promotions East Committee and SAAGNY Board to select the winning submission from Joyce Ponton, HALO Branded Solutions. Her design was chosen for the attention to detail and tag line – Educate, Connect, and Explore.

Mark your calendar – October 16-19, 2022 – SAAGNY’s Promotions East is coming to help YOU Educate, Connect, and Explore.



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