The Specialty Advertising Association of Greater New York (SAAGNY) announced today that it will be extending an invitation for end users to attend Promotions East this October in Atlantic City, NJ.

Consisting of two days of exclusive programming, end users will get a sneak preview of products on October 3rd and a full day of access to the exhibit hall and show features taking place October 4th.

SAAGNY President, Michael Reisbaum stated, “We are continuing to create an innovative, redesigned, and totally productive Q4 event for the Promotional Products Industry. SAAGNY again disrupts the traditional trade show space by adding a highly demanded end user component; paring it with the groundbreaking aspects unveiled in 2022. Distributors are hungry for broader opportunities to provide solutions to their clients and SAAGNY is providing another engagement opportunity.”

SAAGNY believes this is an important and necessary addition to the show because it increases the value for distributors by delivering them a unique opportunity to wow their clients at the largest promotional products event on the East Coast. This effort aligns with the association’s continued dedication to advocate for the business development of the promotions products industry.

Dan Edge, Chair of the Promotions East Committee added, “Coming off an amazing show in 2022, SAAGNY is committed to making Promotions East better each year. With that, we listened to the feedback from our members and heard, overwhelmingly, that an end user component was necessary. Early October is the ideal time to have end buyers in front of products, talking ideas and strategies. We truly feel this will help elevate the show further and be a win-win for all!”

Promotions East is being held October 2-4, 2023, at Harrah’s Resort in Atlantic City, NJ. It is the largest promotional products show on the East Coast. The 2023 event will host distributors, suppliers – and now end users – under one roof to educate, connect and explore.

It will encourage the industry to “finish strong” by attending this strategically timed Q4 show. Distributor and end user registration will open at the beginning of June. For more information, visit promotionseast.com or email info@saagny.org.