Specialty Advertising Association of Greater New York

Specialty Advertising Association of Greater New York

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Upcoming events

    • January 25, 2018
    • 12:30 PM - 1:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, January 25, 2018

    12:30 p.m.

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Greg Armstrong, Proforma

    Win!  And Win Big!

    Discover proven tools, processes and strategies to help you win million and multi-million dollar deals. Learn how to position yourself and your solution to win large deals and contracts and how to quickly and efficiently implement your solution to capture the cash.


    Register Here


    • January 31, 2018
    • 8:30 PM - 10:00 PM
    • Koi Lounge, Crowne Plaza Suffern-Mahwah, Suffern, NY
    • 24
    Register

     

    Join Us the Night Before the Show for a
    Meet N' Greet

    in the 
    Koi Lounge
    Crowne Plaza Suffern-Mahwah
    3 Executive Blvd
    Suffern, NY

    8:30 - 10:00 p.m.

    Hearty appetizers will be served and a cash bar.

            
    • February 01, 2018
    • 10:30 AM - 3:00 PM
    • Crowne Plaza Suffern-Mahwah, 3 Executive Boulevard, Suffern, NY 10901
    Registration is closed

     

    Sold Out!  Join the Waitlist!

    Thursday, February 1, 2018

    Crowne Plaza Suffern-Mahwah

    3 Executive Boulevard, Suffern NY 10901

    SAAGNY Winter Showcase Schedule

    Breakfast:  8:45 a.m.

    Education:  9:15 a.m.

    Trade Show:  10:30 a.m.- 3:00 p.m.

    Co-Sponsored With NERA
     


    • February 01, 2018
    • 10:30 AM - 3:00 PM
    • Crown Plaza Suffern-Mahwah, 3 Executive Blvd., Suffern, NY 10901
    Register

     

    Thursday, February 1, 2018

    Crowne Plaza Suffern - Mahwah 
    3 Executive Blvd
    Suffern, NY 10901

    SAAGNY Winter Showcase Schedule

    Breakfast:  8:45 a.m.

    Education:  9:15 a.m.

    Company Stores:  How the Modern Day
    Distributor Impresses Clients
    Presented by John Peddy, SAGE

          Trade Show:  10:30 a.m.- 3:00 p.m   

              Co-Sponsored With NERA         

    • February 22, 2018
    • 5:30 PM - 6:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, February 22, 2018

    5:30 p.m. note new time

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Jim Ristuccia, A+ Wine Designs

    Synergy, Strategy, Success & Teamwork: Developing a Successful Distributor-Supplier Relationship

    Consistently deliver “Wow!” to your customers, through excellent service, selection, quality and price.  Do this by having the confidence, trust and cooperation of your suppliers as an integral part of the selling process. 

    The presentation is for the distributor in understanding the behind the scenes process at your vendors and how having better vendor relations can impact your bottom line.  Developing partnerships and including suppliers in the selling process will make you a better solution provider.  This presentation will use a multi-modality approach to learning including cases studies. Specifically areas addressed include:

    • Relationships
    • Communicating: What you don’t know is killing your sales.
    • What questions are you not asking and how that is hurting your bottom line?
    • Building your team.
    • Getting our needs met.
    • Get and keep the suppliers attention so they go above and beyond.
    • Feed the need, so they will be there when you need them.
    • When the $#*! hits the fan, how to solve the problem and turn lemons into lemonade.

    Register Here


    • February 28, 2018
    • 6:00 PM - 8:30 PM
    • Bowlero Wallington Lanes, 299 Paterson Avenue, Wallington, NJ 07057
    Register

    Meet SAAGNY at Bowlero Wallington Lanes for a family-friendly, fun-filled evening with your industry friends and colleagues!       
         

    The evening includes 2-1/2 hours of bowling, a premium open bar, lots of food, and unlimited networking.

    SAAGNY Members:  bring a colleague or two or three!

    SAAGNY Supplier Members:  invite your favorite distributor to come as your guest!

    This event sold out last year!

    February 28, 2018

    6:00 p.m.

    $25 per  SAAGNY member

    $50  nonmembers

     

    • March 06, 2018
    • 8:15 AM - 10:00 AM
    • Panera Bread - 23-58 Bell Boulevard, Bayside NY
    Register

     
     
    Tuesday, March 6

    8:15 a.m.  - Breakfast
    8:30 a.m. - Presentation

    Presenters:
    Freedom Line
    Notes Inc.

    SAAGNY invites you to join us for an exciting
    FREE networking opportunity for our Distributor 
    Members consisting of breakfast and a presentation 
    from Supplier Reps and their product lines! 

    Get your morning buzz on your way to work...on us!

    • March 08, 2018
    • 9:45 AM - 11:15 AM
    • Panera Bread - 1300 Route 17 North, Ramsey, NJ
    Register


    Thursday, March 8, 2018
    9:45  - 11:15 a.m.

    Presenters:
    AAA Innovations
    Orrefors Kosta Boda
    SanMar

    SAAGNY invites you to join us for an exciting
    FREE networking opportunity for our Distributor 
    Members consisting of breakfast and a presentation 
    from Suppliers or Multi-Line Representatives. 

    Get your morning buzz on your way to work...on us!


    • March 22, 2018
    • 8:30 AM - 9:30 AM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, March 22, 2018

    8:30 a.m. note new time

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Ron Baron, Ad-A-Day

    You Can Sell at Prices HIGHER than Your Competition!

    . . Finally!

    Attend this presentation and you will understand the answer to the one problem that gives promotional products business owners, managers, and sales professionals sleepless nights: 

                How do I sell against price-cutting competitors?

    You will learn:

    • How to face the common problem that “Your price is too high.”
    • How your clients’ businesses really work.
    • How old pricing strategies can be destructive to the promotional products industry.
    • The truth behind how promotional purchasing decisions are really made.
    • How to compete in ways much more important than price.
    • Tricks buyers use to make you cut your price.
    • Signals that indicate your price can be higher.
    • Understand your clients’ true buying motives and start increasing your sales and PROFITS  the very next day!

    Be sure to join us.  You will leave with specific quick and easy ways to immediately begin selling more -- at HIGHER PRICES!!

    Missing this webinar could be the most expensive mistake you make . . .  See you there!


    Register Here


    • March 22, 2018
    • 7:00 PM
    • Barclays Center, 620 Atlantic Ave, Brooklyn, NY 11217
    Register


    The New York Islanders vs. Tampa Bay Lightning


    Thursday, March 22  7:10 p.m.

    Barclay Center
    620 Atlantic Ave
    Brooklyn, NY  11217

    SAAGNY seats are in the Honda Club.

    The Honda Club offers  an expansive view of the arena, this wide-open space offers a private area for SAAGNY with direct access to the Honda Club bar. Domestic draft beer, wine, and soda is included with each ticket, along with a dedicated buffet selection. 


    $99 a ticket* includes buffet, draft beer, wine and soda.  
    This represents a deep discount from the actual cost of the ticket.  

    Bring a friend, a colleague or client!

    * SAAGNY member pricing

    • April 10, 2018
    • 5:00 PM - 8:00 PM
    • Topgolf Edison, 1013 U.S. Route 1, Edison, NJ 08817
    Register

    Meet SAAGNY at Topgolf Edison for is the premier entertainment and event venue with fun point-scoring golf games for all skill levels, upscale bar food and drinks, great music and more!  
         

    The evening includes 3 hours of golf, beer and wine, lots of food, and unlimited networking.

    Tuesday, April 10, 5:00 p.m.

    Topgolf Edison, 1013 U.S. Route 1, Edison, NJ 08817

    SAAGNY  Distributor Members:  bring a colleague or two! 

    SAAGNY Supplier Members:  invite your favorite distributor to come as your guest!

    Great fun with a group!

    Whether you're a scratch golfer or just want to mess around; want to drink or want some good food, this is a great event for you!


    • April 25, 2018
    • 6:00 PM - 8:00 PM
    • Total Wine & More, Main Shopping Plaza, 380 Main Ave, Norwalk, CT 06851
    • 24
    Register

    SAAGNY 
    Wine Tasting in Connecticut

    Join your colleagues and friends for a fun wine tasting event!

     Embrace the American spirit as you taste incredible wines produced in Washington, Oregon and California. The premium wines included in our wine classes are stunning and complex, from a variety of prestigious wine regions

    SAAGNY members bring a colleague or two and save on each additional person!

        Wednesday, April 25  6:00 p.m.

    Total Wine & More
    399 Main Avenue
    Norwalk, CT  06851

      SAAGNY MEMBERS:
    $15 - first person
    $10 - each additional person

    NON-MEMBERS:
    $50 All Attendees

          Registration is  Limited!

    • April 26, 2018
    • 12:30 PM - 1:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, April 26, 2018

    12:30 p.m. 

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Roni Wright, The Book Company

    Calm the Mind and Find the Power Within to Thrive

    Ever notice a conversation going on in your head that’s difficult to turn it off?  Or, do messaging and images that you find disruptive or irritating constantly bombard you?  If you answered yes, you’re not alone.  Sometimes it’s hard to shut out the outside noise and chatter.  During this session, you will discover how to optimize daily activities and focus on what you need to do to be successful and happy.  You’ll learn ways to take control of what life throws at you, and better yet, learn techniques on how to “be alright” in any situation. 

    Join Roni to explore five areas to find calm in even the most stressful of days. 

    •        Learn how to be present and mindful.
    •        Uncover techniques to optimize productivity.
    •        Establish the foundation for good body and mind health.
    •        Practice breath-work to create a strong mind/body connection.
    •        Explore the essence of our true nature.

    Takeaways:

    •        Learn to incorporate yoga into your day.
    •        Understand the value of finding the time to just breathe.
    •       Discover how a few simple changes in your day can help unleash your full potential.
    •        Gain understanding of being present and “mindful.”

    Register Here


    • May 02, 2018
    • 6:00 PM
    • Carmine's, 2450 Broadway, New York, NY 10024



    Past Presidents' Dinner

    Carmine's
    2450 Broadway
    New York, NY  10024
    at 91st Street

    6:00 p.m. 

    For more information please email Donna-Jean at donna-jean@saagny.org
    • May 14, 2018
    • 9:00 AM
    • May 19, 2018
    • 5:00 PM

    Promotional Products Work Week!


    Monday, May 14 - Friday, May 18

    Click here for more information

    Get In Touch! during Promotional Products Work! Week, May 14 -18, 2018. This is an industry-wide event dedicated to celebrating promotional products and the value they create. The Get In Touch! campaign positions promotional products as an advertising medium like no other. The campaign's integrated approach and creative assets leverage paid, earned, shared and owned strategies that include digital and traditional print ads, social media, research, infographics and video toolkits.  DOWNLOAD them today! Link your website and place your logo in the #GETINTOUCH ads and you’re ready to go with an instantly customized marketing program

    This year the Get In Touch! campaign will help you get in touch with clients, customers and prospects to share the power of promotional products. Open your doors. Advocate for the industry. Reach out for a good cause. Get on your soap box. Show appreciation and say thank you. And, GetInTOUCH!

    You’ll find details and insights on Promotional Products Work! Week, important reasons to participate, who participates, how to plan the week, and a timeline for success.

    You may read the Organizers Guide online or print copies for everyone on your planning team. by clicking here.


    • May 21, 2018
    • 6:00 PM - 8:00 PM
    • Hotel Henri, 37 West 24th Street, NY, NY 10010
    • 45
    Register



    Join Us the Night Before the Show for a
    Meet N' Greet
    at
    SIr Henri
    37 West 24th Street
    New York, NY  10010

    6:00 - 8:00 p.m.

    Retro-inspired cocktail bar at the Hotel Henri with 18th-floor views.

    Hearty appetizers will be served and 2 drink tickets per person.
     $40 per SAAGNY Member
    $90 per Non-SAAGNY member

            
    • May 22, 2018
    • 10:30 AM - 3:00 PM
    • Metropolitan Pavilion, 125 West 18th Street, New York, NY 10011
    Register

     

    Tuesday, May 22, 2018 prices go up 1/19/18

    Metropolitan Pavilion

    125 West 18th Street, New York,  NY 10011

    SAAGNY Summer Showcase Schedule

    Trade Show:  10:30 a.m.- 3:00 p.m.


     
    • May 24, 2018
    • 8:30 AM - 9:30 AM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, May 24, 2018

    8:30 a.m. note new time

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Randi Busse,  Customer Service and Retention Expert

    Turning Rants into Raves: Turn Your Customers
    On Before They Turn On YOU!

    This program is designed to help employees think like owners and learn the skills they need to delight customers. Attendees will learn:

     What customers want

     The difference between customer satisfaction and customer loyalty

     The intersection between social media and customer service

     Why a complaint is a four-letter word!

     How to sell without selling

     How to inspire your customers to refer you

    Target Audience: This presentation is appropriate for audiences of all types, as customer service is the responsibility of all people in an organization.

    Presentation geared for: This presentation is geared for employees at all experience levels.

    Register Here


    • June 11, 2018
    • 12:00 PM
    • Ballamoor Country Club, 6071 English Creek Ave., Egg Harbor Township, NJ 08234


    Ballamoor Country Club

    6071 English Creek Ave.

    Egg Harbor Township, NJ  08234

    Lunch will begin at 12:00 p.m and Shotgun Start at 2:00 p.m.

    More information to follow!

    • June 13, 2018
    • 8:00 AM - 9:30 AM
    • Sheraton Hotel, Crown Ballroom 4 & 5, 2 Convention Blvd, Atlantic City, NJ
    Register
    SAAGNY MEMBER BREAKFAST
    at
    EXPO EAST - Save the Date!

    More information to follow!

    $15 per person for Education and Buffet Breakfast
    • June 21, 2018
    • 6:00 PM - 8:00 PM
    • Total Wine & More, 1001 Main Street, River Edge, NJ
    • 25
    Register

    SAAGNY 
    Craft Beer Tasting in New Jersey

    Join your colleagues and friends for a fun craft beer tasting event!

    Enjoy a beer class with premium, hand-selected beers, and discover great new beers in the style of your choice. Learn about beer production and history while tasting a great variety of American craft beers and imported brews. Come away with an informed taste for beer from the experts! 

    SAAGNY members bring a colleague or two and save on each additional person!

        Thursday, June 21,  6:00 p.m.

    Total Wine & More
    1001 Main Street
    River Edge, NJ  07661

      SAAGNY MEMBERS:
    $15 - first person
    $10 - each additional person

    NON-MEMBERS:
    $50 All Attendees

          Registration is  Limited!

    • June 28, 2018
    • 5:30 PM - 6:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, June 28, 2018

    5:30 p.m. note new time

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Ed Gulbenkian,  Gulbenkian Swim

    How to Sell Swim - There is Money in the Water!

    This webinar will show you how to sell a full program to the SWIM Industry:

    • Learn to Swim
    • Lifeguards
    • Resale Swim
    • Corporate Swim
    • Competitive Swim
    • Products

    You don’t want to miss this marketing program!

    Register Here


    • July 26, 2018
    • 5:30 PM - 6:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, July 26, 2018

    12:30 p.m. note new time

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Joel Schaffer,  Soundline

    Holiday Sales & Marketing - How to Make Money in Q4

    The fourth quarter accounts for 35% of the average distributor’s volume. It is disproportionately heavy due to Christmas. Add to that market awards, Spring apparel and budget cleaning, it is a potential windfall for all.

    This session focuses on Christmas gifts, calendar and greeting card sales. It offers marketing ideas and sharpens presentation skills. It touches on award selling and budget clearing. 

    Content:

    • How to prepare a gift presentation
    • How to find leads
    • How to steal award business
    • Marketing concepts for budget clearance

    Learner Outcome:

    Action plans for immediate sales and marketing

    Register Here


    • August 07, 2018
    • 7:10 PM
    • Citi Field, Roosevelt Avenue,Flushing, NY 11354
    Register



    The New York Mets vs. Cincinnati Reds!
    Tuesday, August 7, 2018
    7:10 p.m.

    SAAGNY tickets are atop Citi Field's Right Field seating deck, in the Coca-Cola Corner, which provides a family-friendly atmosphere, ideal for SAAGNY. One of the most unique spaces at Citi Field, this deck actually cantilevers over the playing field into fair territory. Your ticket includes:
    • Select draft beer options, assorted soft drinks and bottled water.
    • One voucher redeemable for the following options:
      • LaFrieda Burger and Fries Combo or
      • Nathan's Hot Dog and Fries Combo 
    • Beverage service begins one hour prior to regularly scheduled first pitch until bottom of 7th inning or two hours from regularly scheduled first pitch - whichever comes first.
    • You can even hang out by the bar where there a tables shaped liked bottle caps, and there are games including corn hole and toss-across.  

    Tickets are $85 each.  Purchase yours today by clicking here.

    • August 23, 2018
    • 12:30 PM - 1:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, August 23, 2018

    12:30 p.m.

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Dylan Sullivan, Insane Apparel

    Weighing the Pros and Cons of Screen Printing, Embroidery, Direct to Garment, and Heat Transfers

    This Course will outline the differences of the four most popular decorating methods:

    • Screen Printing (SP)
    • Embroidery (EMB)
    • Direct to Garment (DTG)
    • Heat Transfer (HT)

    This seminar will delve into the pros and cons of each process, which one is best suited for the type of job and why.

    Register Here


    • September 27, 2018
    • 12:30 PM - 1:30 PM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, September 27, 2018

    12:30 - 1:30 p.m.

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Brad Bartlett, OPTIgraphics

    Direct Mail is Not Dead, but The Rules Have Changed

    Electronic E-Blasts are falling out of favor, and Direct Mail is back, but the Rules have Changed

    1.  You cannot simply send someone a paper postcard and expect results.
    2.  Don’t spend all your budget on the mailing list, save some for execution of the message.
    3.  Your message needs to cut thru the clutter and give the targeted audience a memory that will last  
    4.  Technology on print has grown by leaps and bounds, are you up to speed on the all the changes
    5.  You need to make your print technology match your message to make a memorable experience.

    This is for distributors and Multi Line reps that need to make a favorable presentation to their new and existing clients that you Direct Mail as a vehicle for reaching their target audience. 

    You can be a first time show person new to the industry, or an experience PRO, the rules have changed and this seminar answers the questions to what is new in direct mail.    This presentation has lots of interaction with Video’s and interactive samples for all attendee’s.    It was the highest rated presentation at the USPS show in the Spring with 100% favorable comments.   

    Register Here


    • October 11, 2018
    • 5:45 PM - 8:00 PM
    • 1742 Wine Bar, 1742 Second Avenue, NY, NY 10128
    • 25
    Back by Popular Demand - Save the Date!

    SAAGNY 
    Wine Tasting Social

    This event sold out last year!

    Join your colleagues and friends for a fun wine tasting event! 

    All attendees will sample six wines (3 red and 3 white), enjoy an appetizer and entree, and get a bottle of wine to take home

    SAAGNY members bring a colleague or two and save on each additional person!

                
    1742 WINE BAR
    1742 Second Avenue
    New York, NY 10128
    between 90th and 91st Streets         

      SAAGNY MEMBERS:
    $29 - first person
    $20 - each additional person

    NON-MEMBERS:
    $50 All Attendees

          Registration is  Limited!

    • October 25, 2018
    • 8:30 AM - 9:30 AM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, October 25, 2018

    8:30 a.m.

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Don Sanders

    Learn How to Sell Five Orders A Day

    By employing the tactical selling steps required to make that happen!

    In this webinar you will learn how to:

    • limit product choices for quick decisions
    • close 90% of the sales by e-mail
    • destroy on-line competitors
    • sell without samples
    • overcome all objections
    • handle price shoppers
    • generate 45% profit on every order
    • where to find mega buyers

    Register Here


    • November 29, 2018
    • 8:30 AM - 9:30 AM
    • At Your Desk!

    Get Educated and Get Certified with SAAGNY!

    Thursday, November 29, 2018

    8:30 a.m.

    District 1 Regional Association
    Educational Webinar

    View the webinar from your desk!

    Cathy Cain-Blank, CC Marketing-Communications

    How to Create Email Content That Drives New Business

    Stats show for every $100 you sink into email marketing, you can expect an average of $4,425 back. While many factors impact the success of an email marketing program, content plays a critical role. But many marketers are unsure of what constitutes compelling content. Should it be educational? Personal? Focus on solving problems? Humorous? Packed with special offers? If you want to keep customers engaged and entice prospects to take the next step, the content in your email program must go beyond the typical offering of promotional merchandise at a discount.  

    This session will cover:

    •         The importance of analyzing your audience
    •         What constitutes compelling, substantive content
    •         Establishing reasonable email program goals
    •         Creating vs. curating content
    •         The value of editorial planning
    •         Tracking results

    Properly developed and executed, email programs deliver a high return on investment. This session will show you how a content-based email program will generate opportunities to develop new business. If you are considering an email program, or your existing program isn’t effective, don’t miss this session! You’ll walk away equipped with ideas you can easily and quickly put into action.

     

    Register Here


    • December 12, 2018
    • 6:00 PM - 10:00 PM
    • Glen Island Harbour Club, 299 Weyman Avenue, New Rochelle, NY 10805

    SAAGNY Holiday Party and

    Award Presentation

    Save the Date!

    Wednesday, December 12, 2018

    At the beautiful
    Glen Island Harbour Club
    6:00 - 10:00 p.m.

    Join us as we celebrate SAAGNY member's achievements over the past year. If you attended last years' celebration, then surely you will not want to miss the beautiful venue and the delicious food!


SAAGNY News

Contact Us

SAAGNY
80 Theodore Fremd Avenue
Rye, NY 10580

Phone: (914) 848-7369
Fax:  (914) 365-2541

info@saagny.org

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